npENGAGE

Nonprofit thought-leadership and trends

  • Maximizing Multichannel Fundraising for Higher Education

    Maximizing Multichannel Fundraising for Higher Education

    If you haven’t watched fundraising expert Joe Garecht’s Heating Up Multichannel Fundraising webinar or read his Raising Money through Multichannel …

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  • One Person, One Household, One Key: The Benefits of Using a Unique Identifier on Your Constituent Records

    One Person, One Household, One Key: The Benefits of Using a Unique Identifier on Your Constituent Records

    A few times a year, my wife and I receive separate but identical mailings from the same nonprofit.  The organization …

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  • New Study Explores the Undeveloped Value of New Donors

    New Study Explores the Undeveloped Value of New Donors

    The donor marketplace is changing in dramatic ways.  Part one of the Blackbaud Institute’s Vital Signs report showed a sector that …

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  • Top Event Strategies for Major Donor Cultivation

    Top Event Strategies for Major Donor Cultivation

    Attaining donors is complex and requires a diverse set of strategies, so you shouldn’t expect to attract philanthropists with the …

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  • Data Only Helps if You Listen to It

    Data Only Helps if You Listen to It

    Data and analytics can play a big role in improving nonprofit strategy. It usually doesn’t though, and that’s because most …

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  • Four Ways to Engage Your Employees with Fundraising Technology

    Four Ways to Engage Your Employees with Fundraising Technology

    According to the 2017 Giving Report by Blackbaud Institute, the landscape of philanthropy has changed dramatically in the past year …

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  • 5 Ways Matching Gifts Can Turn Donors into Major Gift Donors

    5 Ways Matching Gifts Can Turn Donors into Major Gift Donors

    As a nonprofit professional, you’re well aware of all the fundraising benefits of corporate matching gifts. But what you know …

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  • 6 Trends Shaping Corporate Engagement Today

    6 Trends Shaping Corporate Engagement Today

    Employee engagement efforts are one of the leading challenges and opportunities facing companies today. In our work to advance corporate …

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